27: Polling
Make a long-term commitment to collecting and analyzing the data in better, more comprehensive ways. Other Information:
Friends, allied organizations and campaigns employed top Republican opinion researchers to prevent Republicans from flying
blind and to help us react to voters' responses. Without question, our side got this wrong, and it hurt us badly. Our pollsters
were guided by old assumptions about the electorate rather than trusting the current data to determine the turnout model.
Our recommendations on this front are in the campaign mechanics section of this report, but we must make a long-term commitment
to collecting and analyzing the data in better, more comprehensive ways. Friends and allies can and should be part of this
effort.
Objective(s):
|
