7.1: The Briefing Room
Other Information:
Tuesdays @ 4 ET -- We designed The Briefing Room to focus on the how and why of today's enterprise software products. Each
session features an innovative vendor who gives a detailed technical presentation, followed by a respected analyst who offers
industry insights and then conducts a live, unscripted briefing. The analyst and vendor do not coordinate directly before
the show. This format exposes the informative part of an analyst briefing for the benefit of a live audience. Each episode
includes a: * 5-minute topical intro by your host assisted by the industry analyst * 15-minute technical presentation by the
vendor (7-10 slide maximum) * 5-minute response by the analyst (1-3 slides) * 15-minute unscripted briefing * 15-minute Q&A,
involving attendees and tweeters** * 5-minute wrap up by the host ** note that the Twitter hashtag for The Briefing Room is
#briefr The goal of The Briefing Room is to help the audience learn exactly how enterprise software products work. There's
no fluff, no marketing speak, just granular details about the product design, its architecture, why it was built a certain
way and what it can accomplish. Each month focuses on a specific product area (such as database, analytics, MDM, etc.) to
help audience members better understand a family of technologies and be better able to differentiate between options. Topics
change every month. To see the current editorial calendar, [visit] The Briefing Room [at] http://insideanalysis.com/webcasts/the-briefing-room/
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