5.3: Small Businesses

Support small businesses through streamlined online resources and digital training

Other Information:

EQUIP SMALL BUSINESSES FOR SUCCESS THROUGH DIGITAL TRAINING -- Building on its success in assisting small business owners through training and workshops, the Mayor's Office of Small Business Services (SBS), together with NYC Digital, will introduce Digital Toolkit, a new program to equip small businesses with the tools and training they need to grow online. Through NYC Business Solutions Centers, the Digital Toolkit program will leverage partnerships with technology companies throughout the City, including founding partners Mashable, Tumblr and Google that are committed to creating curriculum and training materials that meet the digital needs of small businesses. Mashable will develop a "how-to" curriculum for building an Internet presence and leveraging social media, which will be made available online and in workshops led by NYC Business Solutions instructors. In addition, Tumblr will provide out-of-the-box Tumblr themes for small, New York City-based businesses, specifically designed for the Digital Toolkit. The goal of the program is to provide business owners with the training and resources they need to grow in a modern economy.

Stakeholder(s):

• Small Businesses


• Made in NY Media Center: "MADE IN NY" MEDIA CENTER -- To further support the rapidly transforming media industry, MOME recently announced plans for the "Made in NY" Media Center, which will provide an opportunity for established media and entertainment industry firms in the city to interact with emerging ones, with the goal of shared innovation and mutual learning. Informative panels, lectures, training and events will bring industry subsectors together and provide a focal point for the growing community. The Center will also provide affordable workspace to emerging media entrepreneurs and companies, including a well-designed space for educational programming that serves the media community. In addition, NYC Digital will explore public-private partnerships with media center participants by helping them gain access to City programs and identifying potential points of collaboration. The Center will provide a space to connect the expertise of the digital media community with the City's resources and services. In partnership with NYCEDC, MOME issued a Request for Proposals for organizations or companies to develop, market and manage the "Made in NY" Media Center, and will review applications in the summer of 2012.

Indicator(s):

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