12.2: Technology & Digital Teams

Deploye expanded technology and digital teams across every division of the RNC.

Other Information:

The RNC should begin the search for expanded technology and digital teams that can be deployed across every division of the RNC — fundraising, political, communications, and so on to integrate the work of those divisions and increase the potential to use technology and digital in an efficient and effective manner. (These employees are separate and distinct from those described in the data section earlier.) Technology and digital should be treated as two separate but related functions in this process. The search for members of these teams should be expanded beyond the traditional political sphere and include individuals with significant professional experience in web development and marketing programs. Integration across all areas/offices/divisions is critical for success.

Indicator(s):

Indicator:1

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