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| Documents/NYCDR/4: ENGAGEMENT/4.9: SMART |
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Introduce SMART, a team of the City's social media leaders Other Information: Introduce SMART, a Team of the City's Social Media Leaders -- In June 2011, NYC Digital introduced SMART, the City of New York's Social Media Advisory and Research Taskforce. Members include leading social media managers across the City who help shape policy and identify new tools for adoption. SMART members meet monthly and participate in new product trials, evaluate emerging digital services, provide recommendations on social media guidelines and policies and advise the Mayor's Office. Through SMART, the City has recommended a range of new social media platforms for agency use, including Bit.ly, Broadcastr, Foursquare, Instagram, SoundCloud and Tumblr. SMART has also been integral to the development of the NYC.gov redesign, Engage NYC, the #lovenyc photo contest and the .nyc TLD as well, offering input and feedback as all of these varied initiatives have progressed. Stakeholder(s): Indicator(s):
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