Documents/NYCDR/4: ENGAGEMENT/4.9: SMART

4.9: SMART

Introduce SMART, a team of the City's social media leaders

Other Information:

Introduce SMART, a Team of the City's Social Media Leaders -- In June 2011, NYC Digital introduced SMART, the City of New York's Social Media Advisory and Research Taskforce. Members include leading social media managers across the City who help shape policy and identify new tools for adoption. SMART members meet monthly and participate in new product trials, evaluate emerging digital services, provide recommendations on social media guidelines and policies and advise the Mayor's Office. Through SMART, the City has recommended a range of new social media platforms for agency use, including Bit.ly, Broadcastr, Foursquare, Instagram, SoundCloud and Tumblr. SMART has also been integral to the development of the NYC.gov redesign, Engage NYC, the #lovenyc photo contest and the .nyc TLD as well, offering input and feedback as all of these varied initiatives have progressed.

Stakeholder(s):

  • NYC Social Media Leaders

  • NYC SMART Committee: City of New York's Social Media Advisory and Research Taskforce

  • John LaDuca: SMART Committee Member - Department of Education

  • Tom Hughes: SMART Committee Member - Department of Parks and Recreation

  • Robin Lester Kenton: SMART Committee Member - Department of Transportation

  • Amanda Konstam: SMART Committee Member - Mayor's Office

  • Adam Kuban: SMART Committee Member - NYC & Company

  • Stephen Louis: SMART Committee Member - Law Department

  • Christopher Long: SMART Committee Member - Department of Information Technology & Telecommunications

  • Michael Flowers: SMART Committee Member - Office of Policy and Strategic Planning

  • Trista Sordillo: SMART Committee Member - New York City Economic Development Corporation

  • Jean Weinberg: SMART Committee Member - Department of Health and Mental Hygiene

  • Judith Graham Kane: SMART Committee Member - Office of Emergency Management

  • Margot Schloss: SMART Committee Member - Mayor's Office

  • Rachel Sterne: SMART Committee Member - NYC Digital

  • Ellis Whitman: SMART Committee Member - 311

  • Katherine Winningham: SMART Committee Member - Law Department

  • Julie Wood: SMART Committee Member - Mayor's Office

Indicator(s):

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