3: Customer Relationship Management

Plan, schedule and control the activities between the customer and the enterprise both before and after a product or service is offered.

Objective(s):

3.1: Brand Management

3.2: Call Center Management

3.3: Contact Management

3.4: Contact and Profile Management

3.5: Customer / Account Management

3.6: Customer Analytics

3.7: Customer Feedback

3.8: Partner Relationship Management

3.9: Product Management

3.10: Sales and Marketing

3.11: Surveys

Content