1.5: Citizen-Centric Customer Management

Take a holistic, market-driven approach to every step of the service design and delivery process.

Other Information:

Citizen-centric customer management involves taking a holistic, market-driven approach to every step of the service design and delivery process. Three areas in particular are of vital importance: marketing, identity management, and citizen empowerment.

Indicator(s):

Indicator:1

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