Documents/BSA2011/1: IMPACT & PARTICIPATION/Strategy I.IV.II: Customer Interests, Needs & Wants

Strategy I.IV.II: Customer Interests, Needs & Wants

Match BSA recruitment strategies to the interests, needs, and wants of our customers (parents and families) and consumers (youth).

Stakeholder(s):

  • Parents: Customers

  • Families: Customers

  • Youth: Consumers

Indicator(s):