3.2: Research
Support and promote research that encourages knowledge transfer between theory and practical application. Bridge the gap between
academics and practitioners.
Other Information:
• Supporting Action — Promote the Public Relations Journal as the preeminent academic publication in public relations/communications.
• Supporting Action — Fund best-in-class research and scholarship through the PRSA Foundation. • Supporting Action — Support
scholarly research by granting access to PRSA member lists to researchers conducting studies on topics that advance the profession
and adhere to PRSA policies.
Indicator(s):
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