OI 4 Initiative 4: First Fridays Program

Improve federal websites through First Fridays Program.

Other Information:

Initiative: Improving federal websites through First Fridays Program. Service: Customer experience. Description: First Fridays tests government websites twice per month using all inhouse resources. Many agencies participate as participants and observers to learn and build this capacity within their agency. Challenges: * Changing organizational resistance to how we develop websites and apps * Communicating the return on investment for small, incremental change and how that affects the customer experience * Educating agencies on the importance of focusing on the most important tasks to be completed on the website first Outcomes * Improves the usability of federal websites. * Builds the capacity to conduct usability testing within agencies. * Provides great value to the agencies with First Fridays, no cost testing for federal websites.

Stakeholder(s):

• Government Program Managers: Customers: Government program managers, Web and new media staff, CIOs and IT staff, contact center staff, senior leaders, open government officials, and anyone working to improve government customer service and public engagement through digital and other interactive tools.


• Web Staff


• New Media Staff


• CIOs


• IT Staff


• Contact Center Staff


• Senior Leaders


• Open Government Officials

Indicator(s):

Indicator:1

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