3.1: Executive Support
Obtain Executive Buy-in and Support Other Information:
Gaining executive commitment to any new initiative requires the development of a strong business case and a communications
approach to effectively convey that business case. Since the concept of an EA is not intuitively understood outside the CIO
organization, the CIO should create a marketing strategy to communicate the strategic and tactical value for EA development
to the Agency Head, other senior Agency executives, and business units. Tasks: 3.1.1. Ensure Agency Head Buy-in and Support
3.1.2. Issue an Executive Enterprise Architecture Policy 3.1.3. Obtain Support from Senior Executives and Business Units
Indicator(s):
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