3: CPA Reputation

Enhance and promote the CPA profession and the AICPA.

Other Information:

CPAs are trusted advisers who provide services at the highest quality level. Using a variety of channels including a layered, diverse Internet presence and media outreach, the AICPA will continue its stewardship efforts to strengthen and expand the CPA image, promote the CPA brand and encourage use of the CPA credential.

Objective(s):

1

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