2: Lessons Learned
Sharing Lessons Learned Other Information:
We are building a section on Social Media Champions – the people inside of organizations who fought for engaging customers,
employees and the broader market through Social Media. We are looking for champions to fill out an online interview form and
will be publishing the findings on the Social Media Club blog and some of them in the book. In short, we want to discover
how you overcame the objections of management, what worked for you and what didn’t. Or more simply, how did you go from weird
outsider to welcomed champion? Go to the Champions project page on the wiki for more information.
Objective(s):
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