Desired Outcome #3: Public Relations Campaign

Using American Archives Month as one communication vehicle, plan and implement a public relations campaign, directed to users of archives, whose goals are to 1) increase users’ appreciation of archives; 2) continue to “brand” American Archives Month as a profession-wide opportunity to build public awareness; and 3) increase archivists’ involvement in public awareness activities.

Other Information:

(FY 2011 – FY 2014)

Stakeholder(s):

• Users of Archives

Indicator(s):

Indicator:1

Content