10.1.2.1.3: Broadcasting
The long-term goal is to improve the dissemination of accurate, unbiased and timely information to the general public for
informed decision-making.
Other Information:
Information dissemination through radio and television (TV) continues to be the main form of communication in Malawi. Development
of these modes of communication will remain vital in the medium-term to ensure that the population both in urban and rural
areas is actively involved in the development process. Currently, radio communication is on the increase due to active participation
of private radio stations. Television communication is still in its infancy but rapidly growing owing to its high message
retention rate estimated at 93.0 percent. TV communication has proved to be the best mode of disseminating information on
various topical issues such as education, democracy, good governance, human rights, and health. As such it is an important
tool that will contribute significantly to economic growth and development for Malawi... Medium-term expected outcomes: In
the medium-term it is expected that the country shall have a developed broadcasting infrastructure using modern telecommunication
technologies.
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