|
Indicator: Performance Measure 1.3.1
[Quantitative::Outcome]
Measurements in/of Consumer protection messages accessed online or in print.
Relationships:
| Type |
Target |
Actual |
Target |
Actual |
Target |
Actual |
Target |
Actual |
Target |
Actual |
Target |
Target |
| StartDate |
2005-10-01 |
2005-10-01 |
2006-10-01 |
2006-10-01 |
2007-10-01 |
2007-10-01 |
2008-10-01 |
2008-10-01 |
2009-10-01 |
2009-10-01 |
2010-10-01 |
2011-10-01 |
| EndDate |
2006-09-30 |
2006-09-30 |
2007-09-30 |
2007-09-30 |
2008-09-30 |
2008-09-30 |
2009-09-30 |
2009-09-30 |
2010-09-30 |
2010-09-30 |
2011-09-30 |
2012-09-30 |
| Messages |
25000000 |
53000000 |
45000000 |
47000000 |
50000000 |
49200000 |
55000000 |
43100000 |
50000000 |
43900000 |
50000000 |
50000000 |
| Description |
25 million |
53 million |
45 million |
47 million |
50 million |
49.2 million |
55 million |
43.1 million |
50 million |
Target Not Met. In FY 2010, the FTC accomplished roughly 88% of its target of 50 million messages. Of the more than 43.9 million
consumer protection messages accessed, more than 26.4 million were accessed online and nearly 17.5 million were print publications
distributed by the FTC. While the number of print publications distributed remained relatively static over the last decade,
as more consumers and businesses went online, the number of publications accessed through the Internet soared before leveling
off within the past few years. Also, the results underestimate the FTC’s impact. The agency’s partners are increasingly opting
to post the FTC’s information on their own websites, and the agency has also increasingly taken advantage of the outreach
potential of the “blogosphere.” The FTC is unable to measure the number of its consumer protection messages accessed on partner
websites or blogs. Data Source: The agency’s web statistics software (for messages accessed online) and the FTC publication
inventory (for messages accessed in print).
|
50 million |
50 million |
|
