Table of Content

• Visions
• Vision [1]


• Missions
• Mission [1]


• Values
• Value [1] 1. Center for Research, Innovation and Discovery
• Value [2] 2. Strong Presence of Higher Education
• Value [3] 3. Convenience and Access


• Goals
• 1: BID Marketing and Branding
• 1: Marketing and Branding
• 2: Website
• 3: Events Marketing
• 2: Community Events
• 1
• 3: Physical Enhancements
• 1: Placemaking Plan
• 2: Beautification and Improvements
• 4: Management, Finance and Administration
• 1