Documents/ASP2013/2: Membership/2.1: Value

2.1: Value

Offer something of value that encourages membership.

Other Information:

In order to fix the finances we must offer something of value that encourages membership. Even in very active chapters, many people attend and pay but do not join. We tout our on-line resources at every meeting as a reason to join, but not until I tried to use them this week did I realize the reality of the situation. We must clean up old and out-of-date offerings, some of which have log-in and password information that has long since expired.

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